Howden announces 3 year sponsorship of Reclink

Howden announces 3 year sponsorship of Reclink

Sydney 4 March 2024 - Howden Insurance Brokers (Australia) (Howden) is proud to announce its new three-year sponsorship of Reclink Australia, to support the provision of evidence-based sport and recreation programs to disadvantaged Australians and creation of socially inclusive, life-changing opportunities. Reclink creates meaningful and lasting connections in communities, using sport and recreation activities, to achieve improved physical, mental and social health outcomes for all participants.

In partnership with more than 500 community organisations, Reclink Australia's programs create pathways to improved health and wellbeing, education and employment outcomes for all participants. Howden’s support has been crucial to the launch and ongoing management of Club Reclink, a first-of-its-kind platform in Australia which will manage over 20,000 of its participants to engage in a national suite of sport and active recreation programs.

Member agencies and participants will use this bespoke platform as part of their daily interaction with Reclink programs, and Reclink staff will use Club Reclink to capture and analyse key data about programs and participants. 

As part of the initial three-year sponsorship, Howden will be recognised as a National Sponsor of Reclink Australia’s flagship community fundraising event, the Reclink Community Cup, at Victoria Park in Melbourne which celebrated its 30th year in 2023 and draws over 10,000 public attendees. Howden will also be a key National Partner in supporting the Community Cup series across other states.

Howden’s sponsorship represents a major milestone for corporate investment into Reclink Australia which has previously depended on the contributions of all levels of Government and philanthropic donations.

Reclink Australia Chief Executive Officer Dave Wells welcomed Howden as Reclink’s first Major Partner. 

 “We are very excited to be partnering with Howden Insurance Brokers – this new major partnership will support Reclink Australia to grow and innovate to the benefit of our thousands of participants and we look forward to sharing these achievements with Howden staff and our stakeholders, every step of the way.”

Howden Pacific Chief Executive Officer Matt Bacon said the company was proud to start a new partnership with Reclink Australia.  

“Reclink plays such a unique role in the community development and health services sectors. We as Howden are proud to be backing the only national charity leveraging the infrastructure and people resources across hundreds of grassroots clubs and sporting bodies to implement different sport and recreation activities that impact Australia positively.”