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Flexible benefits = more engaged people
In today’s diverse and dynamic workplace, flexibility isn’t just a perk — it’s an expectation. Employees want to feel seen, supported, and in control of the benefits they receive.
Flexible benefits let your people personalise their package based on what works for them and their families. Whether it's extra leave, health cover, or a gym membership, they choose the benefits that fit their lifestyle.
And when benefits feel more relevant, people feel more valued — leading to better retention, stronger loyalty, and a happier, more motivated team.
Why it matters in Indonesia
As businesses across Indonesia continue to adapt to hybrid work and growing employee expectations, flexible benefits are becoming a strategic tool — not just a nice-to-have.
Offering flexible benefits helps:
Support a multi-generational, diverse workforce
Promote health, wellbeing, and work-life balance
Strengthen your employee value proposition in a competitive market
Show that you care about your people beyond the office
How flexible benefits work
Employees can swap a portion of their salary for benefits they truly value — with costs spread across a set period.
Popular options include:
- Additional paid leave
- Dental or optical plans
- Gym or fitness memberships
- Cycle to work schemes
- Support for family or financial wellbeing
It’s all about flexibility — and giving people control.
Technology that works for you and your team
The right platform makes all the difference. With a branded, digital solution, your employees can access and manage their benefits anytime, from anywhere — whether they’re in the office or working remotely.
And for HR teams? It means less admin and better reporting, all in one place.
How Howden can help
We go beyond benefits platforms — we help you build a future-fit strategy.
Our consultants will work with you to:
- Understand your workforce’s needs and expectations
- Assess your current programme and identify gaps
- Design a benefits strategy that reflects your culture and goals
- Broker and implement the right benefits
- Build and launch a branded platform
- Engage your employees with clear, localised communications
- Provide ongoing support to keep things running smoothly
Whether you’re introducing flexible benefits for the first time or fine-tuning an existing offer, we’re here to make it easy — and effective.
Meet the team
Firman Amersyah
Firman Amersyah
Senior Vice President
Firman joined Howden in December 2013 as Assistant Vice President in the Strategic Business Development. He is responsible to develop the business strategically across the company. Part of his responsibility is to develop initiatives towards clients.
Prior to joining Howden, Firman worked at Aon as Manager at Corporate Risks Services Division, where handle various major clients as well as Lippo group business. Part of his focus is also to develop affinity initiatives with corporate risks services. Previously, he also worked for JLT to handle corporate and industrial clients for 4 years and prior to that he was working for one of the major bank in Bandung, Panin Bank as internal auditor. He has more than 7 years experience.
Firman graduated from Bina Nusantara University, majoring in computerized accounting. He has just completed one of the professional qualifications from ANZIIF, CIP, Ahli Pialang Asuransi dan Reasuransi Indonesia (APAI) and Certified Indonesian Insurance & Reinsurance Broker (CIIB).
Erick Silalahi
Erick Silalahi
Vice President
Erick joined Howden in September 2013 as Assistant Manager in the Strategic Business Development. Having been promoted in January 2016 as business manager. He was given a new role to lead Employee Benefits effective from June 2016. He is responsible for client servicing in Employee Benefits area and making sure to meet our client expectations.
Prior to joining Howden, Erick worked with Aon for 2 years as Account Executive and responsible for new business and existing client development for global and referral business Aon worldwide. Previously, He also experienced working for insurance companies. He has overall more than 8 years experience in the industry.
Erick graduated from STIMRA Trisakti and currently pursuing professional qualifications in insurance broking. He holds professional qualification Ahli Pialang Asuransi dan Reasuransi Indonesia (APAI) and Certified Indonesian Insurance & Reinsurance Broker (CIIB).
Yolanda Ulfa
Yolanda Ulfa
Business Manager
Yola joined Howden in January 2017 as Assistant Manager in Employee Benefits division. She is responsible for expanding and client servicing in Employee Benefits area and making sure to meet our client expectation.
Prior to joining Howden, Yola worked for one of big insurance broker company, PT Jardine Lloyd Thompson.
Yola also holds professional qualification Ahli Pialang Asuransi dan Reassurance Indonesia (APAI). Yola also qualified at Level 5 for professional Insurance Broker certification based on Indonesian regulation.