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Howden shines the spotlight on the role of insurance in sustainable growth

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13 March 2025, London - In a first-of-its-kind collaboration, Howden and The Conduit London brought together over 300 changemakers for a full-day's gathering, to explore the pivotal role that insurance plays in driving sustainable growth. 

The conference served as a dynamic platform to spark creativity, make meaningful connections, and explore the role of insurance in a changing world. 

Watch the event back on YouTube

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The challenge

Our world is facing unprecedented challenges. As Paul Van-Zyl, co-founder and CEO of the Conduit London, said in his opening remarks: “Insurance has a power to put wind in our climate sails.” But its role is not fully understood.  

He continued: “the probability of future harm has shifted from unlikely to certain, and the damage has increased from affordable to catastrophic. And as a result, certain markets have become uninsurable, or only insurable at an unaffordable price.”  

The mission 

As the global economy evolves, the insurance sector has a unique opportunity to be a catalyst for tackling the climate crisis and driving positive and sustainable economic development more widely. From protecting homes, lives, and livelihoods to building opportunities for the global economy, insurance can unlock finance and support governance frameworks that enhance resilience and adaptation. 

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The impact 

The Conduit’s event “Insurance in a Changing World” aligns with our Howden commitment to addressing the evolving risks of our clients. Partnering with The Conduit enabled us to bring together different perspectives, and to drive insurance-led action on the challenges of climate, nature, resilience, and adaptation – areas where we’re actively developing tools and new approaches with our partners. 

As Rowan Douglas, CEO of Howden's Climate Risk and Resilience, remarked: "Insurance has the potential to be an agent of change... it is the big new old idea."

Historically, the insurance sector has been at the heart of cultural and scientific revolutions, but in the recent decades, it has not fully engaged in the mainstream policy and business. He continued: "we are excited to see the sector stepping into this pivotal role."

The launch of (Re)Flood  

As Paul wrote on LinkedIn “Insurance must harness nature to fight climate change.” And at the event, he announced the launch of (Re)Flood.  

We are proud to be a founding member of this initiative, which is part of The Conduit’s solutions agenda to address the world’s pressing challenges. 

(Re)Flood is a coalition of various stakeholders committed to expanding the use of natural flood management as a force to protect communities and the environment. 

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A new era of risk

Barnaby Rugge-Price, Chair of Howden UK & Ireland, delivered the opening keynote of the day on the topic of the overlooked power of insurance.  

“Insurance is topic that’s considered a bit dry, dare I say a bit boring” began Barnaby - something people think about only when they need to make a claim. “And yet it couldn’t be more important.” 

Insurance has been a driving force behind some of the greatest advancements in human history. Without it, the shipping trade of the 17th century, the Industrial Revolution, and even the development of electricity would have stalled before they truly began. 

Even the foundations of the modern welfare state were built on the principles of social insurance. The Beveridge Report of 1942, which sought to combat idleness, ignorance, disease, squalor, and want, framed these challenges through the lens of insurability. Today, insurance remains one of the UK’s strongest industries, contributing nearly 10% of UK economic output. 1

But as the world changes, so too must insurance. We are entering a new era of risk - one that demands a radical rethinking of how we protect people, businesses, and economies. 

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A changing risk landscape 

Barnaby personally reflected on having spent over 30 years in the insurance industry -  most of it in London but working with clients globally - stating “my own specialist subject for the past 20-odd years has been Property. Spending the majority of my time dealing with NatCat (Natural Catastrophe) - earthquakes, severe weather, windstorm, flood and wildfires. For those unfortunate enough to be caught up in such disasters, insurance is their safety net, their lifeline.”  

“We used to think of Nat Cat as a once-in-a-lifetime ‘event’.  We would talk of 50 or 100 or 250 year events and our negotiations focused almost exclusively on earthquake and windstorm.  Not anymore.”  

The past decade has shattered assumptions. Every year this decade, the insurance cost of natural catastrophes has exceeded $100 billion. Increasingly, the biggest losses aren’t coming from earthquakes or named windstorms, but from “secondary perils” like wildfires, floods, and tornadoes—events that were once considered minor risks. 

Extreme weather is intensifying. Just in the past 12 months, we’ve seen: 

  • Supersized hail in Germany 
  • Devastating floods in the UAE and Oman 
  • Massive wildfires in Australia and California 

The recent fires in the Palisades, California, moved at the speed of four football fields per minute, driven by 80mph winds that grounded firefighting aircraft.2 The consequences were devastating - entire neighbourhoods lost, billions in damages, and the wider economic impact estimated to be about five times that amount. 

And it’s not just disasters that are reshaping the risk landscape. We’re also seeing what Barnaby called “Man Cat”: 

  • International conflict in Ukraine and the Middle East 
  • Strikes and civil unrest disrupting supply chains 
  • Energy and food insecurity caused by geopolitical instability 
  • Cyber threats that could bring entire economies to a standstill 

These compounding risks are pushing us toward a crisis of insurability. 

We used to think of Nat Cat as a once-in-a-lifetime 'event'.  We would talk of 50 or 100 or 250 year events and our negotiations focused almost exclusively on earthquake and windstorm.  Not any more.
Barnaby Rugge-Price

The insurability crisis 

 “One immediate consequence [is] the widening of the insurance protection gap - the difference between insured and uninsured losses.”

  • In Europe, flood insurance is becoming harder to obtain. 
  • In California, 80% of wildfire-affected homes were underinsured or not insured at all. 3
  • Around the world, regulatory hurdles and price pressures are driving insurers out of high-risk markets. 

At the same time, we continue to build on UK floodplains, in the fire-prone hills of California, and along vulnerable coastlines in Miami. We’re exposing more people and assets to risk while reducing our ability to insure them. 

“Keep this up” Barnaby said, “and in the coming years, we’ll be plunged headlong into an insurability crisis, because we are living in a new age of instability. 

Norms we once took for granted have been turned on their head.  The rules-based order is being challenged. Old alliances are being shaken to their core, and extreme weather events are increasingly common, which means in the next quarter of a century, we’re going to need more insurance not less. After all, without insurance you simply can't manage these risks. And what’s uninsurable, becomes uninvestable.” 

That’s why we’re at a crossroads.  We either: 

  1. Fail to insure communities, shifting an unaffordable burden onto individuals. 
  2. Rely on governments to step in, straining public finances beyond their limits. 

Neither option is sustainable. Instead, Barnaby called for a redefinition of the insurance’s role in society. 

A transformational tool for the future 

“Insurance needs to step into the spotlight.” Too often, it’s seen as a monthly direct debit—just another bill to pay. But insurance is a transformational tool, “able to use its mastery of catastrophe modelling and risk management to tackle tomorrow’s intractable problems.” 

“We often read headlines about what insurance fails to deliver, but far less about what it achieves every day,” continued Barnaby 

Take the recent California wildfires. Insurers are currently paying out billions to help affected communities rebuild. But beyond payouts, consider Humanity Insured, a charity incubated by Howden and backed by the insurance market. 

Launched last year, it is using parametric insurance to make insurance accessible to those on the climate frontline. With satellite technology, it’s now possible to predict when a climate disaster will occur and trigger an automatic payout to those affected by the disaster. 

 For example: 

  • Small-hold Kenyan farmers, who rely on loans to buy seeds and fertiliser, now receive automatic payouts when droughts or floods strike, preventing defaults on debt and ensuring they’ve money to feed their families and keep their children in school. 
  • Communities in East Africa receive pre-emptive insurance payments when extreme rainfall threatens floods, allowing them to move to safety, vaccinate livestock, and protect their livelihoods. 

In just three months, Humanity Insured has mobilised over $50 million in insurance capacity to help over one million people, with plans to protect 3 million more. 

“And this is just a taste of what insurance is capable of. After all, insurance is the foundation stone of finance and governance. You can’t get credit and you can’t release capital without it. But if we could harness insurance’s power, as a great convener, a mighty conduit- if you’ll pardon the pun- through which government, the financial industry and the private sector can unite, then we would have a powerful weapon to manage some of the giant risks we face in tomorrow’s world. 

This isn’t a theory, It’s already happening” added Barnaby. 

Five key risks we must tackle 

Looking ahead, Barnaby outlined five key risk areas where this insurance approach is needed: 

1. Flood risk 

  • The past two years were amongst the wettest on record.  
  • The UK now has 6.3 million properties at risk of flooding, set to rise to 8 million by 2050.4 
  • New flood management projects such as (Re)Flood launched by The Conduit and partners, are exploring ways to restore natural floodplains, protect towns, and provide better insurance access to those who allow their land to flood. 

2. Food security 

  • Certain climate-related agricultural losses are set to double in key regions over the next 25 years.
  • In Europe, only 25% of agricultural losses are insured 5 - in developing economies, it’s even lower.
  •  In Africa, countries have joined up to create a mutual insurance company – African Risk Capacity - to share risk and access international markets. This is just one of the many insurance innovations that have been pioneered over the last decade outside of our developed economies. “It’s an excellent example of technology transfer from emerging economies to developed ones, and an illustration of how we need to share both risk and expertise globally,” said Barnaby. 

3. Energy risk 

  • Insurance can unlock finance for creative start-ups producing renewable innovations, which often face the same barriers to success – tech failure, credit risk, supply chain disruption 
  • Howden has worked with Aviva to create a “construction and operation cover” policy for the solar energy conscription service SunSave, whose aim is to make solar energy accessible to all UK households. 

4. Global security 

5. Cyber threats 

  •  Last year's global outage caused major disruption and an estimated insured loss of $1bn, the biggest cyber loss ever 6
  •  More than half of UK businesses – well over a million private sector companies - have suffered at least one cyber strike in the past five years, yet many lack cyber insurance. 7
  • Products like Cyber+ are making coverage easier and more accessible. 

The future of insurance  

In a world of growing instability, insurance must innovate to stay relevant. It must be recognised not as an afterthought, but as a critical enabler of economic resilience. 

Barnaby concluded:  “My industry must continue to innovate, seeking to remain relevant, and stop the drift towards obsolescence.  And although I have provided examples of what we are doing at Howden, I know that there are a lot of people in our industry, quite a few of whom are here today, who are also looking at how they can play their part.  Collectively, we know that the insurance industry can and should play a role in confronting these challenges ahead. 

"And just imagine. If we can take on the giant risks of today, from food to flood, from energy and security to cyber, and beat them, what an incredible legacy we would pass on to the next generation.” 


[1]  ABI, UK Insurance and Long-Term Savings The state of the market, link

[2] BBC, link

[3] The Conversation, link

[4] The Guardian, link

[5] VOX EU CEPR, link

[6] Howden, link

[7] gov.uk, link